Our Story

Born in Pakistan, Delaab is a celebration of soul, scent, and self.
Our name, Delaab, meaning "melted essence" that symbolizes transformation. What starts as raw material becomes an experience. What was once hidden becomes undeniable.

We were founded on a simple yet powerful belief: that fragrance is identity. In a world of noise and imitation, we dared to bring back intentionality, depth, and artistry to perfumery. Inspired by ancient Eastern perfuming rituals and elevated with modern luxury, each Delaab creation is a bridge between legacy and rebellion.

Our story is stitched with memory, the warm oud of a father’s embrace, the rosewater lingering in a grandmother’s prayer room, the citrus of sunlit mornings. But it is also fierce, present, and ambitious. Designed for the now, with reverence for the then.

Every bottle of Delaab holds more than perfume.
It holds a mood, a memory, a manifesto.

Delaab is for the ones who feel deeply, speak little, and leave a trail wherever they go.